KIA – Things

Innocean enlists the Vanity to help make the impossible possible. Tool of North America’s Erich Joiner directs this lighthearted spot filled with invisible effects.

Tons of rig removal and enhancement needed to be done to make this spot sing in the right key. Without the use of motion-control, creating good clean plates was a challenge the Vanity needed to undertake. Along the way, traffic lights were changed, radios were added, oh, and a car was removed.

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Check out our Methodology for Kia Things.

Client: KIA
Title: Things
Agency: Innocean
Director: Erich Joiner
Production: Tool of North America
Online/VFX: theVanity